Join now “The Role of Public Relations in Increasing the Effectiveness of Conferences and Exhibitions” course which will be held in #Istanbul,#Turkey at the convenient time for you. For more information please send us a message
Target Audience
Marketing Managers and Specialists
Sales VP and Managers
Public Relation Managers, and Specialists
Social Media strategist, Planners, and Specialist
Marketing and business Consultants
Marketing Managers and Specialists
Sales VP and Managers
Public Relation Managers, and Specialists
Social Media strategist, Planners, and Specialist
Marketing and business Consultants
For reservation: http://leadersuae.net/register-to-course/?post_id=18463
Target Audience
- Marketing Managers and Specialists
- Sales VP and Managers
- Public Relation Managers, and Specialists
- Social Media strategist, Planners, and Specialist
- Marketing and business Consultants
Course Objectives
- To understand the basic strategies and practices of the organizational reputation and issues management function
- To determine the appropriate mediums and channels for communicating specific issues-related to a variety of audiences with varied concerns
- To produce a variety of written reputation and issues management communications
Course Outlines
- The Meaning and Development of Public Relations
- PR as a Management Function
- Sponsorship and Community Relations
- Research in Public Relations
- The Social Media Landscape
- Social Media and PR strategy
- The Relationship between Public Relations and the Media
- Marketing Management and Organization
- Integrated Marketing Communications (IMC) Strategies
- Conferences and Exhibitions
- Increasing the Effectiveness
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